Stuff about me

Bio

My love of advertising started early, when at age 8 when I was grounded for imitating the Kool-Aid man by crashing through a wall and shouting “Oh yeah!”


I’m passionate about building and designing brands that sustain growth for some of the world's largest multinational companies. My career experience includes working on award winning campaigns at world-class San Francisco shops Hal Riney & Partners, Goodby, Silverstein & Partners, BSSP and Y&R. I ran my own boutique agency for 10 years and have worked client-side.

Most recently at HUb San Francisco, I led a wildly creative team of creative directors, designers,  producers, and developers, who counted on me to bring empathy, humor and leadership to the team. I’m a conceptual and strategic creative thinker and designer, with a keen ability to concept award-winning print, film and digital, as well as stunning brand identity systems. My versatility results in heightened integration across mediums and drives economies for all clients, big and small.

Most importantly, humor is a huge part of my approach to my work and my life.

Experience

Press

HUb Strategy / ECD / 2021-2023

Plastiq / VP Brand and Communications/ 2019-2021

Rule of 3 / Founder ECD / 2011-2019

Draft FCB Interactive / Creative Director / 2010 - 2011

Freelance Creative / Creative Director/Brand Design / 2009 - 2011, 2000-2005

Y&R Brands /ACD / 2006 - 2009

Butler, Shine, Stern & Partners / Art Director, Designer / 1997 - 2000

Goodby, Silverstein & Partners / Graphic Designer / 1996 - 1997, 2004-2005

Hal Riney & Partners / Art Director/Designer / 1992 - 1996

Membership

Chief

Clients

HP, NCL, Ford, GMC, KIA, BJ’s Restaurant & Brewhouse, Lending Club, Starbucks, Boudin SF, PG&E, Mavericks Surf Competition, Hyundai, 7UP, Dr. Pepper, Sunkist, Harborside